Taylor Swift signed a million-dollar contract with Disney+ and thereby transferred the rights to her film: The Eras Tour so that the company can play it on its streaming platform . In this way, the singer from Pennsylvania, United States, received a total of 75 million dollars, which is added to her already large income from her international tour , which exceeded all expectations.
2023 was a very important year for Taylor, who resumed her international tours and reached countries where she had never been, such as Argentina. The furor over her return to the world was reflected in the numbers she made, almost a billion dollars in ticket sales to her De Ella shows alone. Furthermore, as a second axis, the singer did what was once done with Michael Jackson and the film This Is It . She recorded her documentary, in which she recorded the more than 40 songs that she sang on stage and thus immortalized her Eras Tour for each of her fans.
On October 13, the film was released in theaters, reaching a historic box office mark for a feature film of that type, $261 million . With this, it surpassed This Is It , which in 2009 reached 74 million dollars .
However, as announced by the American media Puck News , the “Cruel Summer” performer was involved in a tough bid with different streaming platforms for the broadcast rights to her film. Between Netflix and Universal, Disney+ prevailed and as of March 15 it will be available in the conventional catalog for all its subscribers.
The feature film was filmed during the three concerts he gave in Los Angeles. This was her first stop on the tour and the original cut has 44 songs in a duration of 45 minutes . Due to this, some live performances were omitted and that is why the entertainment company decided to include five more unreleased musical songs , among which “Cardigan” will be present , from the 2020 album Folklore. As for its title, it will change and will become: Taylor Swift | The Eras Tour (Taylor's Version) .
For his part, last Wednesday, in a press conference given by Bob Iger, CEO of the entertainment platform, he referred to this new permission to broadcast the film: “We know that the public is going to love the opportunity to relive the film. electrifying Taylor Swift: Eras Tour (Taylor's Version) whenever you want on Disney+ . ”
According to Variety on its online site, it is speculated that to attract more attention, in its plan to innovate and make this proposal unique, in addition to “Cardigan”, other songs such as “Maroon” would be included ; “You Are in Love” ; “I Can See You” and “Death by a Thousand Cuts” . However, at the moment it has not been reported what the full version will look like.
This news was announced with great fanfare with special attention to Swifties around the world. Despite this, Taylor did not comment on the matter and avoided giving her point of view. However, 2024 seems promising for her, since at the recent Grammy Awards, she was awarded best album of the year for Midnight . In this way, she obtained four consecutive statuettes and became the first person to do so. Meanwhile, this Sunday she will be present at the Super Bowl after the four mega shows she gave in Tokyo .
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